Is Your Radio Message Effective?

I was presented a gentle nudge from my father the other day. He was reminding me of my radio roots and was wondering when I’d do a posting on radio advertising. I literally was raised in radio (it was on every single room our house) hence there is no have fond memories frequently I spent working in the station. So Dad, as promised..here we go! Third, when will your spots actually run? One of the most expensive radio advertising is called “drive time,” which numerous cities is 7:00 to 9:00 AM, and 4:00 PM to 6:00 Evening.

Drive time gets higher radio ratings since there are a lot of people in cars hearing and seeing their radios as they drive back and forth from work. The smart radio station individual probably won’t even try to sell you drive time spots because either they’ve already been sold or because he or s he knows you’re generally to choke at their cost.

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